Workplaces & practice
What would make this workplace feel like yours if the sign came down?
Give the design team a moment to design for.
Use a familiar client visit to define what makes your workplace distinctive and compare two ways of expressing it.
Imagine taking your name off the front door and your logo off the wall. What would a visitor still notice about the way you work? I like that question because it gives ‘make it feel like us’ somewhere to go. The answer might have very little to do with your colours. It might be that clients always pull up a chair and make something with you.
Key points
- Describe one exchange you want the space to encourage, in words a visitor would understand.
- Test two layouts against that exchange before choosing finishes.
- Write down what should stay private as well as what you want a visitor to see.
Finish the sentence without using an adjective
Take a piece of paper and write: ‘When someone comes here for the first time, I’d like them to feel able to…’ Finish it with a verb. ‘Pick up a sample and put it beside another one’ tells me more than ‘feel inspired’. Underneath, write what usually happens instead. Perhaps the visitor waits for permission because every sample is behind someone’s desk.
Give yourself five minutes. Stick to a moment you recognise, even if it seems too ordinary to mention. If you sell a service rather than a product, it might be the moment a client feels comfortable unfolding a rather rough sketch. What needs to be within reach, and who makes the first move?
Give two quite different rooms the same job
Suppose a small textile studio wants customers to handle fabrics together before talking about an order. One option is a long wall of beautifully lit samples with a table at the far end. Another is a fairly plain room with a cutting table near the entrance and a shallow drawer of loose swatches. Either might make a lovely first impression.
Now picture a customer arriving with a cushion cover from home. In the first room, can they take a hanging sample down and lay it beside the cover, or must somebody fetch a second piece? In the second, is it obvious which drawer they may open, or does it look like the maker’s private workbench? I’d draw the cover and the person holding it into both options. That small detail can change which room you prefer.
A useful starting point if you want to commission layouts around how people use your premises.
Explore workplace fit out designDecide where the invitation ends
There’s a difference between inviting someone into the work and putting everything on view. In the textile studio, a visitor might enjoy watching the maker match colours but have no business seeing another customer’s order sheet. A clear patch of shared table and a separate place for current orders might express the studio’s character better than opening the whole workshop.
- What should a visitor be able to do without asking?
- What should still require an invitation from a member of staff?
- If we swapped the furniture or repainted, would that distinction still be clear?
Keep one sentence beside the drawings
For that studio, I’d write: ‘A customer can lay their own fabric beside ours and compare them with the maker, without disturbing a job in progress.’ At the next design discussion, ask someone to show you where that happens. If the answer depends on a particular piece of furniture, give that piece a place in the brief before it disappears from the plan.
If you’d like a hand turning a quality you value into a design decision, bring that sentence and a photo of the spot where the exchange happens now. That’s enough to start a useful conversation.
Use the design stages to agree when you’ll compare options and revisit your original intention.
See how a brief develops through designSources and further reading
Source information checked 12 November 2026 at 9:33 am GMT+13. Rules may change; check the linked official guidance for your project.
Bring the question to your own project.
If this has helped you identify something you would like to explore, let’s talk about it.
Discuss your workplace brief